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How AI is Changing Small Business Digital Marketing in 2025

How AI is Changing Small Business Digital Marketing in 2025

by Mike Ruffing | Mar 10, 2025 | Digital Marketing

In 2025, AI is transforming how small businesses approach digital marketing. From AI-driven chatbots that engage customers instantly to personalized content tailored to individual preferences, these innovations are reshaping marketing strategies. Although AI tools...
The Top Digital Marketing Mistakes Small Businesses Make (And How to Fix Them)

The Top Digital Marketing Mistakes Small Businesses Make (And How to Fix Them)

by Mike Ruffing | Mar 10, 2025 | Digital Marketing

Digital marketing can feel like a never-ending maze with various things to think about. Whether it is SEO tactics, social media marketing, or content creation, it can feel like many elements to keep track of. In the process, it is easy to make mistakes that could hold...
Why Small Businesses Should Invest Time into Google Business Profile Postings

Why Small Businesses Should Invest Time into Google Business Profile Postings

by Mike Ruffing | Jan 21, 2025 | Digital Marketing

Creating engaging content is at the heart of an effective Google Business Profile (GBP) strategy. High-quality images and persuasive text can significantly influence how potential customers perceive your business. Consider using professional photography to capture the...
5 Simple Digital Marketing Strategies for 2025

5 Simple Digital Marketing Strategies for 2025

by Mike Ruffing | Jan 7, 2025 | Digital Marketing, Email Marketing

In the ever-evolving world of digital marketing, staying ahead means adapting to new trends and strategies. As we look to 2025, businesses must embrace simple yet effective approaches to thrive in an increasingly competitive online landscape. Whether you’re a...
The Importance of Setting Up a Website with SEO in Mind

The Importance of Setting Up a Website with SEO in Mind

by Mike Ruffing | Dec 24, 2024 | Digital Marketing, SEO

The Importance of Setting Up a Website with SEO in Mind When you’re setting up a website for your business, it’s tempting to focus solely on aesthetics or functionality. While these elements are crucial, overlooking SEO (Search Engine Optimization) at the start...
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