How to Implement an Effective Marketing Funnel If you’ve spent any time researching or working in analytics, website or digital marketing, then you’re probably familiar with the term “marketing funnel.” But what is a marketing funnel? And how can it help you? When we...
Billboard advertising vs. digital marketing: how to effectively market your business by: Mekelle Bess Billboards are an effective way to brand your business. They are a great way to build a lot of local brand awareness because they are large, visually impactful and...
Digital Marketing for Small Business is Critical To Your Success I am often asked about digital marketing for small business and how it can help them grow. My response is very simple. Digital marketing has created a level playing field between large corporations and...
With all of the chaos and turmoil happening around Facebook and the public’s privacy concerns digital marketing has been reeling in its wake. Changes to Facebook’s custom audiences was the most recent casualty. The functionality of custom audiences...
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