Client Success Story: Pierpont Community and Technical College

Client Success Story: Pierpont Community and Technical College

Two years ago, we began working with Pierpont to help grow their online presence, conversations and conversions. We worked (and continue to work) primarily on their website, social media accounts, email campaigns and online advertising. Here’s what we did to help!

Social media 101: The Terminology & Breakdown Of What It All Means

Social media 101: The Terminology & Breakdown Of What It All Means

Social media is a powerful tool that has not only changed digital marketing, but also the personal lives of all of us!

In this blog post we want to explain how social media works, break down the differences of each of the platforms and explain the terminology and difference between things like a post, sponsored post and paid ad.

5 Digital Marketing Mistakes Small Business Owners Make that YOU Can Easily Avoid

5 Digital Marketing Mistakes Small Business Owners Make that YOU Can Easily Avoid

Marketing your small business should be one of the most exciting parts of running your business. Marketing is the creative, visual, and memorable side of the business that establishes your brand and image in the mind of your consumers, prospects, and more! Here are 5 common digital marketing mistakes small business owners make that YOU can avoid…

How to run a giveaway or contest on Facebook and Instagram

How to run a giveaway or contest on Facebook and Instagram

Social media is a focal point of your digital marketing strategy. And giveaways and contests are fun ways to engage with your followers, gain new followers and build brand awareness. Let’s review some best practices and talk about some important tips and tricks to use when you launch your contests in 2021…