PPC is used to drive traffic and conversions from search engines and is an effective way to grow your brand’s presence online. Today we want to focus on the purpose of PPC campaigns, how they work and key benefits of running them…
Our client, Mountain State Waste, provides exceptional residential and commercial waste services in West Virginia. However, they compete with the large guys (like Waste Management), so our goal was to help them compete and win more business online by ramping up their digital marketing. Continue reading to find out how we have helped MSW achieve their goals.
Two years ago, we began working with Pierpont to help grow their online presence, conversations and conversions. We worked (and continue to work) primarily on their website, social media accounts, email campaigns and online advertising. Here’s what we did to help!
Social media is a powerful tool that has not only changed digital marketing, but also the personal lives of all of us!
In this blog post we want to explain how social media works, break down the differences of each of the platforms and explain the terminology and difference between things like a post, sponsored post and paid ad.
Marketing your small business should be one of the most exciting parts of running your business. Marketing is the creative, visual, and memorable side of the business that establishes your brand and image in the mind of your consumers, prospects, and more! Here are 5 common digital marketing mistakes small business owners make that YOU can avoid…
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