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How do social media algorithms work and who is really seeing your social media posts?

How do social media algorithms work and who is really seeing your social media posts?

by Mekelle Bess | Sep 29, 2020 | Digital Marketing, Digital Marketing Tools, Facebook, Instagram, Social Media Marketing

Understanding what social media algorithms are and how to use them to your advantage Before the rise of social media algorithms, posts would show up in reverse chronological order with the newest posts on top. Today however, social networks prioritize content for you....
How to Create a Small Business Content Marketing Calendar

How to Create a Small Business Content Marketing Calendar

by Mekelle Bess | Sep 15, 2020 | Digital Marketing, Digital Marketing Tools, Email Marketing, Marketing Calendar, SEO, Social Media Marketing

If you’re wondering how to create a small business content marketing calendar, then we’re here to help. Learn more here!

Online Marketing For Small Businesses: How Do People Find Us Online?

Online Marketing For Small Businesses: How Do People Find Us Online?

by Mekelle Bess | Aug 25, 2020 | Digital Marketing, Facebook, Facebook Ads, Google Ads, Instagram, LinkedIn, SEM, SEO, Social Media Marketing

15 years ago, when you needed to find an electrician or plumber you searched the phone book or asked a friend for a referral. You rarely came across written reviews of a business, so finding a trusted source was probably your best bet. Today, physical listings are...
Why A Website Is An Important Investment For Small Businesses

Why A Website Is An Important Investment For Small Businesses

by Mekelle Bess | Aug 4, 2020 | Digital Marketing, Digital Marketing Tools, SEO

Small business owners usually skimp when it comes to their online presence and website to save money. The current situation has shown many why that’s such a bad idea. Learn why a well built and designed website is critical to your business performing better.

A Small Business Owners Guide to Using Google Analytics to Grow Your Business

A Small Business Owners Guide to Using Google Analytics to Grow Your Business

by Mekelle Bess | Jul 22, 2020 | Digital Marketing, Digital Marketing Tools, SEO, Social Media Marketing

Google Analytics for Small Business Owners If you own a business then you’ve probably got some sort of website or web page online. Whether it’s a one-page listing, just a few pages, or website built to complete transactions, people are able to Google your business to...
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